Sales Negotiation Consulting - Gary L. Beal and Associates

Sales and Marketing

"A customer was resisting a price increase, and threatening to find another supplier. By using the strategy Gary Beal outlined for us, we closed the deal 33% above our previous price point. The customer committed to double their volume and we actually improved our relationship with this customer!" - Global Account Manager, Multi-billion Dollar Manufacturer

Gary L. Beal has worked with thousands of salespeople and sales executives all over the world. The skills needed to make an outstanding salesperson are not necessarily the same skills to be an excellent negotiator. Salespeople, in their eagerness to book the business and keep their customers happy, often miss negotiating opportunities, and "leave money on the table." Even top salespeople who have been to numerous negotiation courses can benefit from good negotiation coaching on high-stakes deals. Unfortunately, many sales managers are spread so thin, and generally have the same orientation as their people, that they are inadequately equipped to coach/strategize with their people on key deals.

From working extensively with the top sales organizations in the country, Gary Beal deeply understands the psyche of salespeople. Typically, a transaction is at least $500,000 in size to leverage Mr. Beal's skills appropriately. Mr. Beal works with the sales team prior to the actual negotiation, and it is unusual that the vendor ever sees him or knows that he is working on the account. Prior to the engagement he is given background text on the sale, so that he is up to speed when the strategy/planning meeting begins. Deal planning can take a couple hours to several days. Often the smaller strategizing meetings can be done over the phone.

Mr. Beal has provided a few case studies for your review. To access these materials, please fill in the form below. (* = required fields.)

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Gary L. Beal and Associates Services

Gary L. Beal and Associates
4832 Foxglove Court
Santa Rosa, CA 95405
Phone: 707-538-8656
E-mail: info@negotiator.net